Practice Made Perfect

Santos Sinus Center

In 2021, Perry Santos, MD had a major problem. But he couldn’t find patients – or, rather, they couldn’t find him. Dr. Santos took a bold step. He handed over the branding and marketing reins to Liquid Media, and trusted us while he focused on what he does best.

After little more than a year and a ton of work, his new patient rates skyrocketed.

Services Provided

Web

Practice Made Perfect

Santos Sinus Center

In 2021, Perry Santos, MD had a major problem. But he couldn’t find patients – or, rather, they couldn’t find him. Dr. Santos took a bold step. He handed over the branding and marketing reins to Liquid Media, and trusted us while he focused on what he does best.

After little more than a year and a ton of work, his new patient rates skyrocketed.

Services Provided

“Liquid Media has done a phenomenal job for us. It’s been just extraordinary – the numbers are kind of unbelievable.”

Perry Santos, MD

%

Patient Increase

%

Income Increase

Dr. Perry Santos | Liquid Media

What seems to be the problem?

Dr. Santos had been an instrumental member of the Hough Ear Institute, a larger surgical group, where sourcing patients was no problem. As a consummate leader in the field of otolaryngology and a veteran surgeon, all he had to do was perform surgeries and treat his patients well, and his calendar was always full.

But Hough went through a significant ownership change, and like so many during the pandemic, Dr. Santos decided to venture out on his own.

However, the competitive landscape in which he landed in proved challenging. Reimbursements were down while patient numbers dwindled. Then he decided on a leap of faith:

Partnering with Liquid Media.

Take two of these and call me in the morning.

Knowing stakes were high and timing was tight, we met with Dr. Santos and quickly developed an accelerated plan of action:

Custom Logo Design | Liquid Media

New Name & Logo Design

Custom Video and Photography | Liquid Media

Custom Video & Photography

Website Design and Development | Liquid Media

New Website Design & Development

Social Media Management Services | Liquid Media

Social Media Management

Reputation Management | Liquid Media

Reputation Management

64.1% Increase in Sales | Dental Practice Marketing Case Study

New Name & Logo Design

Dr. Santos needed differentiation. He needed to stand out from the pack of individual doctors and feel substantial, therefore we named his practice Santos Sinus Center – a name with weight and credibility.

Santos Sinus Center Logo
Santos Sinus Center Branding from Liquid Media
Logo Design for Medical Centers in OKC | Liquid Media
New Name and Logo Design | Liquid Media

Custom Video & Photography

Nothing can supercharge brand presence like custom photo and video. We did just that for Santos Sinus Center, with breathtaking photography and a series of patient and physician interviews. The results have been staggering.

video views in 2022

Design Services for Marketing Client | Liquid Media

“The photo and video shoots have paid for themselves over and over. It’s been a few years, but they’re still getting used regularly and they still feel fresh.”

– Perry Santos, MD

New Website Design and Development | Liquid Media

New Website Design & Development

With virtually zero online presence, there was a lot to improve on – but also an immense amount of information to be gathered, organized, synthesized and presented digitally. We set to work and created a beautiful and intuitive site, showcasing Dr. Santos and the custom video and photography we created.

Website Design for Medical Services in OKC | Liquid Media
Website Design for Medical Centers in Oklahoma City | Liquid Media
Responsive Web Design For Sinus Center in OKC | Liquid Media
Marketing Case Study for Santos Sinus Center

“I still get compliments from colleagues and patients on the website.”

– Perry Santos, MD

30,000+ Increase in Organic Social Media Followers

Social Media Management

Like most physicians, Dr. Santos didn’t have time to create and maintain social media presence – much less engage with patients online. So Liquid Media did it for him.

Custom Social Media for Doctors | Liquid Media
Social Media Services for Doctors | Liquid Media
Custom Social Media Posts | Liquid Media
Social Media Services in Oklahoma City | Liquid Media
Marketing Services for Medical Client | Liquid Media

“It isn’t enough to just have a website. You have to drive interaction through social and other outlets.”

– Perry Santos, MD

1.8 Million Social Impressions in 2022 | Liquid Media

1,800,000

SOCIAL IMPRESSIONS IN 2022

1,027 Calls | Liquid Media

1,027

Calls

Engagements up 519 Percent | Liquid Media

519%

Engagement Increase

“People ask me, ‘How do you have time to respond on social?’ I don’t. I pay Liquid Media to manage that and preserve my time!”

Perry Santos, MD

Get Results for Your Medical Practice | Liquid Media
Tripled Google Review Growth | Dental Practice Marketing Case Study

Reputation Management

Santos already had a great reputation among medical professionals and his patients, but none of it was on Google. We implemented a few methods to translate his real-life reputation to the internet, and voila!

4.8 Stars with Reputation Management | Liquid Media

4.8 Stars

Boosted Google Reviews | Liquid Media

120+ Reviews

But What Does This Translate To In Real Life?

Social stats and reviews are great, but what about real life practice performance?

%

New Patient Increase

(after just two months with Liquid Media)

%

New Patient Increase

 (after approximately 14 months with Liquid Media)

%

Increase in Office Income

in the first year

When we began working with Dr. Santos, he was struggling to find patients. Today, he’s booking four months out.

There We Go. All Better.

“Liquid Media has done a phenomenal job for us. It’s been just extraordinary – the numbers are kind of unbelievable.”

Perry Santos, MD

Incredible Numbers for Medical Center in Oklahoma | Liquid Media

Ready to see your brand bragging on results like these?

Let’s start writing your victory story.

Let’s talk