Google Ads
Paid Search Should Be Easy. But It isn’t.
As an effective way to get customers in the door of your site, managing Google Ads should be simple. Sadly, that’s not the case. But Liquid Media’s team has been making Google work in our client’s favor since the dawn of paid search ads.
We Worry About It So You Don’t Have To
How Google Ads Work
It may surprise you.
25+ Years of Expertise
Google-certified individuals.
Transparent Management Rates
Starting at $2k per month.
Swadley’s
Bar-B-Q
Last 30 Days Compared to Prior Agency
16,178
Impressions
(Up 626%)
5,981
Clicks
(Up 840%)
172
Phone Calls
(Up 2270%)
$0.33
Cost per Click
(Down 62%)
37%
Click Thru Rate
Understanding Google Ads
The Method Behind the Madness
With traditional advertising, you pay to be in front of people – whether on an outdoor board, a TV commercial or a Facebook ad. We call these “impressions.”
Traditional impressions are worth your investment because they are great branding for your business. However, they should also drive an action: Making the call. Visiting the store. Purchasing the goods. But knowing when and if they do that job can be tricky.
Google Ads are a Different Story
With Google Ads, you don’t pay for impressions. The impressions are free. Instead, you invest in buying clicks.
Money only comes out of your budget when a prospective customer clicks your ad, lands on your website, and gives you their full attention. You aren’t buying ad space – you’re buying actual interest from real customers.
The signage is free. Your budget is used to get customers through the door.
We’ll help you decide what it’s worth to get a customer into your site. The higher your bid, the better the chances, but you don’t want to spend your whole budget on a few leads. We’ll strike the right balance to get the right customers through the door – and into your site – at the right price to maximize your budget. Impressions are great, but actual clicks are more likely to return actual results.
Surgery Center of Oklahoma
Last 30 Days Compared to Prior Agency
13,704
Impressions
(Up 7,536%)
1,317
Clicks
(Up 13,652%)
58
Phone Calls
(Up 44%)
$1.05
Cost per Click
(Down 81%)
10%
Click Thru Rate
Retargeting
Stretching Your Message Beyond Search
Sometimes your prospects aren’t just searching. They’re on other pages, watching videos – doing their thing online. With Display and Google Ads, we can put your brand in front of your audience regardless of where they are.
Google Display Ads
Google Display Ads follow prospects who have demonstrated interest in your brand wherever they are on the web and display your message to them. We call this “retargeting.” Clicks still lead straight to your chosen landing page, and Liquid Media can also help design ads specifically for this.
Google Video Ads
You’ve seen Google Video Ads pop up before videos on YouTube. This is a highly cost-effective way to target your customers. You pay for clicks or when 30 seconds of your video is played. That amounts to pennies per view. Liquid Media can help produce video assets as well.
Masterpiece Smiles
Last 30 Days Compared to Prior Agency
23,442
Impressions
(Up 883%)
245
Clicks
(Up 2,442%)
35
Phone Calls
(Up 3,400%)
$5.62
Cost per Click
(Down 63%)
17%
Click Thru Rate
Experience Almost As Old As Google
Look. We know there are a lot of agencies making a lot of promises about digital marketing. Perhaps the most significant difference you’ll find at Liquid Media is that we truly are here to partner with you.
We’re not interested in luring you into an expensive contract or trying to get rich off your ad budget – because that means you can’t succeed. And our success hinges on yours.
Veteran Team
Some of us have been doing this since Day One of Google Paid Search Ads.
No Autopilot
We’ve seen autopilot wreck campaigns. It’s lazy, ineffective and expensive.
Course Correction
Google is tricky. But we’re trickier. We’ll put the world’s biggest search engine to work for you.
Results-Driven
Transparent Pricing
No Sticky Contracts
Cancel anytime with a 30-day notice.
No Commissions
100% Ownership
You own all accounts, passwords and analytics.
Full Pricing Transparency
What a Breath of Fresh Air!
Our pricing structure is simple. We take the monthly Google Ads budget and first deduct our management fee. The rest of your budget is spent 100% on bidding for clicks to get customers through the door of your site.
Liquid Media’s Google Ads management starts at $2,000 monthly. We also charge a nominal, one-time fee for setting up accounts and initiating new campaigns.
The Ultimate Brand Toolbox
While Liquid Media is eager to help with Google Ads management, you can also trust us to utilize many other insights and methods to drive customers to you.
Web
Custom Design
Results-Driven Architecture
Search Engine Optimization
No Sticky Contracts
Design
Brand Identity Development
Logo Design
Collateral
Online & Print Design
Video
Scripting to 4K Video
Social Media to Documentaries
TV Spots to Corporate Videos
Custom Graphics
Social Media
Strategy & Management
Growth & Engagement
Custom Photo & Video Content
Influencer & Reputation Management
Our Clients Have Spoken
5.0
★★★★★
68 Google Reviews
"A Critical Part of Our Success!"
"Professional Creative & Fun!"
"Social Media Experts!"
Let Us Tell Your Story
